管理咨询演示 基本培训
麦肯锡幻灯片的秘密公式:构建有说服力的商业演示的艺术和科学
讲师:John Burress
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你将学到什么
- 了解如何像管理顾问一样从头开始构建演示文稿
- 探索麦肯锡风格演示的基本块
- 了解商业故事板
- 撰写强有力的关键信息
- 使用点划线故事情节和金字塔原理来打造引人入胜的故事情节
- 使用表格、文字和图形
- 使用简单和复杂的图表来可视化见解
- 应用计划-执行-检查-行动循环自行创建管理咨询演示
- 管理表现神经
- 设置演示室
- 掌握几乎涵盖创建引人入胜、令人难忘和有说服力的商业演示所需的一切的系统
- 处理问答部分的技巧
- 了解公开演讲的基本肢体语言技巧
- 学习如何像管理顾问一样撰写封面、议程和执行摘要
- 了解完整的咨询演示列表,以进行出色的业务演示
- 了解如何对许多分析结果进行优先排序
- 快速找到正确数据的技巧
要求
- This course has no pre-requisites. It’s designed for anyone who wants to get better creating compelling, memorable, and persuasive business presentations
- In this course, we’ll be working with decks, so it’d be great that you have some hands-on experience in using presentation applications like PowerPoint or Apple keynote
- There are no mandatory prerequisites for this course, you can dive right in
Description
**Updated for 2023!**
In today’s job market, you are only as good as your presentation skills. As the competition for high-level consulting and management positions becomes increasingly cutthroat, you need a powerful way to make your message stand out from the rest.
My name is John Burress and I’m excited to introduce you to the McKinsey presentation system. During my time as a corporate strategist, I’ve used McKinsey presentations to significantly grow many leading businesses using the same techniques you’ll learn under my instruction.
Recent studies reveal that over 80% of clients intuitively prefer presentations that use the McKinsey system due to its unique mechanics and ease of understanding.
My multi-faceted intensive course will guide you through the intricacies of management consulting presentations and cover a wide range of topics so you can begin utilizing the system for your own clients. You will graduate with a deeper understanding of the principles and best practices needed to compete in today’s job market.
Topics include:
· Exploring the basic blocks of a McKinsey-styled presentation
· Learning storytelling for business
· Writing powerful key messages
· Building smarter storyline
· What’s a storyboard and why do you need one
· Using dot-dash storyline and pyramid principle to craft a compelling storyline
· How to build a presentation like a management consultant from scratch
· Working with tables, words, and graphics
· Understanding simple and complex charts
· Managing presentation nerves
· Setting up your room for presentation
· Tips for handling a Q&A section
· Essential body language techniques of public speaking
Forbes reports that 70% of successful Americans report that presentation skills were critical to the development of their careers. Are you certain your skills are up to par?
If you’re ready to move into the upper echelon of effective communication and presentation success, sign up today. I look forward to meeting you soon.
Who this course is for:
- Anyone who wants to get better creating a compelling, memorable, and persuasive business presentation and effectively delivering it
- This course should be helpful to all business professional and anyone involved in public speaking and persuasive presentations
- This course is also great for business owners and entrepreneurs who need presentations to support you and pitch your products
- This course will cover all you need to know to get started building a McKinsey styled presentation right from the beginning
- Anyone wanting to use a system to build an elite management consulting presentation
- This course is for anyone looking to improve their presentation skills at any point in their career
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